Into a connected future – osapiens acquires Certirex

Event Info

Luglio 21, 2023

Tempo di lettura 1 min.

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Certirex was founded in 2020 by young entrepreneurs Jonathan Markgraf, Christoph Treiber and Max Braunwell. The goal was and is to develop a software-as-a-service solution that enables brands to add and manage unique digital identities to their physical products so that consumers can authenticate their products and receive relevant information in digital form.

The technical implementation involves simply adding NFC tags and QR codes to the product or product packaging. Consumers can scan the product with their cell phone and access the digital identity on the Internet with all related content. This allows brands to dynamically change the content displayed and analyze the interactions of your target audiences in real time.

Certirex was already funded by the German Federal Ministry for Economic Affairs and Energy in 2021 based on a resolution of the German Bundestag. Now the startup has been acquired by osapiens. The goal is to integrate this innovative technology into osapiens software solutions as a new product (‘osapiens Brand os’) and thus create more added value for the customer and the end user.

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Certirex was founded in 2020 by young entrepreneurs Jonathan Markgraf, Christoph Treiber and Max Braunwell. The goal was and is to develop a software-as-a-service solution that enables brands to add and manage unique digital identities to their physical products so that consumers can authenticate their products and receive relevant information in digital form.

The technical implementation involves simply adding NFC tags and QR codes to the product or product packaging. Consumers can scan the product with their cell phone and access the digital identity on the Internet with all related content. This allows brands to dynamically change the content displayed and analyze the interactions of your target audiences in real time.

Certirex was already funded by the German Federal Ministry for Economic Affairs and Energy in 2021 based on a resolution of the German Bundestag. Now the startup has been acquired by osapiens. The goal is to integrate this innovative technology into osapiens software solutions as a new product (‘osapiens Brand os’) and thus create more added value for the customer and the end user.

About osapiens

osapiens – one platform for sustainable growth

osapiens sviluppa soluzioni software basate su cloud che consentono alle aziende di promuovere una crescita sostenibile lungo l’intera supply chain. Grazie alla potente integrazione dei dati e alle analisi in tempo reale, osapiens supporta le aziende nel consolidare, interpretare e utilizzare dati operativi complessi e metriche di sostenibilità.

osapiens HUB, una piattaforma scalabile basata sull’intelligenza artificiale, combina oltre 25 soluzioni per migliorare l’efficienza operativa e la sostenibilità in due aree fondamentali: le soluzioni di trasparenza consentono alle aziende di mappare e monitorare l’intera catena del valore per mitigare i rischi della supply chain e conformarsi ai requisiti normativi quali EUDR, CSRD e CSDDD. Le soluzioni di efficienza favoriscono l’eccellenza operativa semplificando i processi di manutenzione, ottimizzando le prestazioni degli asset e consentendo una pianificazione, programmazione e gestione degli interventi sul campo efficienti.

Con sede a Mannheim, in Germania, osapiens lavora con un team internazionale di oltre 500 dipendenti per supportare più di 1.800 clienti in tutto il mondo.